Referral Program Brief · Example edition
Make introductions easy to understand.
This fictional studio is considering a simple referral pilot. The program is not active; reward terms and local requirements need review before any offer is made.
The working agreement
| Step | Participant action | Studio responsibility |
|---|---|---|
| Introduce | Ask the prospect before sharing details | Provide a clear introduction route |
| Qualify | Describe the relevant project | Check fit and record consent |
| Confirm | Wait for the agreed milestone | Explain eligibility clearly |
| Review | Share feedback on the process | Resolve questions consistently |
The pilot purpose
Encourage relevant introductions from people who understand the studio’s work. A useful referral is a good fit for both sides, not simply a name added to a list.